Olympic Campaign
Bringing the world together

Since ancient times, the Olympics have brought people together to celebrate human potential. Built from the Olympic motto, the campaign message connects us to legends of the past and the icons of tomorrow: Higher. Faster. Stronger. Together.

The global film shoot spanned four continents and six cities including Capetown, Lisbon, Los Angeles, Jamaica, Melbourne, and Toronto. The shoots focused on 20 athletes from-up-and comers to household names, including Naomi Osaka, Usain Bolt, Nyjah Huston and Tony Hawk.

Stronger Together

Built from the Olympic motto, the campaign message connects us to legends of the past and icons of tomorrow. Higher. Faster. Stronger. Together.

Stills

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Social extensions

Behind the scenes

Credits

International Olympic Committee
“Stronger Together”

Agency

Hulse & Durrell
Creative Director/EP: Greg Durrell
Creative Director/EP: Ben Hulse
Marketing Director/EP: Derek Kent
Creative Producer: Kelly Parlane

Production House

Scouts Honour
Directors: Kevin Foley & Mark Zibert

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